Siemens is one of the largest engineering companies in Europe with branch offices abroad. One of their branches were moving offices and required a campaign to communicate to their staff the benefits of the upcoming move.
The theme of the campaign was ‘together’ we used graphic shapes to visually articulate the three copy lines. The circle is collaborative, the triangle is aspirational with a clear sense of direction and the square is a building block and represents strength. The design had to strictly follow the Siemens corporate brand guidelines.
Thank you to Gardiner Richardson for allowing me to use this project as part of my portfolio.